Trends

Debates, discussions, news articles, cultural differences stories and everyday life blah blah.

On The Road

Follow me in China, in Central and in South America, in Australia, in South-East Asia or in Europe. Enjoy the pics and crazy travel stories!

Immigration

How to immigrate to Canada, how to apply for Canadian citizenship, and how to tackle the challenges newcomers face.

Baby Mark Floyd

Mark, our Canadian-Chinese-French baby, was born in Ottawa on October 12, 2012. These are our adventures as parents-in-training.

The Saturday Series

The ten post Saturday series: how to immigrate to Canada, how to find a job, interviews with immigrants… and more!

Home » All About Blogging

All About Blogging: The Evolution of a Blog

Written by on July 30, 2011 – 8:30 am22 Comments | 1,620 Read this

Behind The Door

Wel­come to the new 10 posts series, All About Blog­ging! Each Sat­ur­day for 10 weeks, I’ll inves­ti­gate an aspect of blog­ging. I hope you will enjoy the new series and that you will find it use­ful. Don’t hes­i­tate to give me some feed­back and to share your experience!

I started blog­ging in fall 2006. At this point, my life in Canada was pretty much sorted out, at least from a legal point of view: I was a per­ma­nent res­i­dent and I already had some work expe­ri­ence, thanks to my Work­ing Hol­i­day Visa. I would fig­ure out the rest in the years to come.

To this day, I’m not entirely sure why I started a blog. At first, I wanted to stay in touch with my fam­ily and my friends and a blog seemed to be a good place to post pic­tures and news. My first few arti­cles were nat­u­rally in French but I quickly hit a wall. First, I found it hard to describe my new Anglo­phone world in French. Blog­ging in my mother tongue didn’t match the real­ity of my life in Ontario. Sec­ond, who would read my sto­ries? I didn’t want the blog to be a diary. I’ve never been big on “my-myself-and-I” posts—frankly, my life isn’t that interesting—plus most of the action (my arrival in Canada, the immi­gra­tion progress) was behind me.

So I decided to blog in Eng­lish around a few themes. At first, it was cul­tural dif­fer­ences between France and Canada (even though I had been in Canada for over two years at this point, I still found them fas­ci­nat­ing) and politics.

Lit­tle by lit­tle, I added new cat­e­gories. Sto­ries from work, when I was a French teacher. Trav­els, when we started trav­el­ing again. Photo posts, when I really got into photography.

Today, I still blog in Eng­lish and this web­site is still orga­nized around a few main themes: Cana­dian life, immi­gra­tion, trav­els, photo posts, the Sat­ur­day series, trends (where are most polit­i­cal arti­cles) and just blog­ging, a mis­cel­la­neous category.

I started blog­ging on Blog­ger because it was free and easy to set up. Unfor­tu­nately, I didn’t spend much time think­ing of a url so I picked the slightly awk­ward zhu-canada.blogspot.com. The name of the blog and the tagline were bet­ter, and I still use them today: Cor­rer Es Mi Des­tino (a line from a song by Manu Chao), My new life in Canada under the snow.

Even though func­tions were lim­ited at this point, I enjoyed tweak­ing the HTML. I picked a deep blue back­ground (#000033) that I still use today. Posts also had a clear blue back­ground and I made my own header. Ini­tially, the blog had two side­bars and I fell into the newbie’s trap: I added every sin­gle wid­get I could think of. Few arti­cles had pic­tures and when they did, they were really small.

Even­tu­ally, I started mak­ing pages for ref­er­ence: I had an About Me page, as well as About this Blog page, plus a FAQ.

A year after start­ing my first blog on Blog­ger, I decided to move to a self-hosted Word­Press blog for more flex­i­bil­ity. I had the idea the blog could grow and it wasn’t just a whim. I loved writ­ing articles.

Start­ing on Word­Press was a huge chal­lenge. First, I picked a bet­ter url (correresmidestino.com) on GoDaddy, and I chose to host my web­site with Site5. I also picked a theme and cus­tomized it.

I went through three themes: WP Pre­mium (which broke with an early Word­Press update), Option (even­tu­ally dis­con­tin­ued) and Arthemia (free ver­sion). Even­tu­ally, I moved on to my fourth theme and I bought Arthemia Pre­mium Mag­a­zine Word­Press Theme, which I tweaked. This blog now has a mag­a­zine feel with a lot of pic­tures and themed arti­cles, which is def­i­nitely a break from my first few ver­sions on Blogger.

At this point, my pri­or­ity is to have a very read­able web­site. With over 700 arti­cles and 12,000 com­ments, I want read­ers to be able to find what they are look­ing for, hence the cleaner design, the Archive page and the use of tags. The blog is still artic­u­lated around the same old themes (immi­gra­tion, Canada, travel and pho­tog­ra­phy). I sim­pli­fied the graphic on the menu bar and those look­ing for immi­gra­tion infor­ma­tion can check out the Com­ing to Canada page. I’m also try­ing to pro­mote the blog to adver­tis­ers through the Press Review sec­tion and to high­light my work in The Shop.

As you can see, this blog changed a lot through the years! How about you? Did your blog change? How?

First attempts on Blogger

Blog­ger Blog

With the WP Pre­mium Theme

With the WP Pre­mium Theme

Option Theme

Arthemia Free Theme

Tagged with: |

22 Comments »

What is on your mind? Share it!

Add your comment below, or trackback from your own site. You can also Comments Feed via RSS.

All comments are welcomed!

You can use these tags:
<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

This is a Gravatar-enabled weblog. To get yours, head to Gravatar.