Like any kid growing up in the 1990s, I was addicted to my Walkman and tapes, the bulky set stretching my jacket pockets and keeping me entertained on my way to and back from school (and during math classes).
Technology changed quite a lot since then—we ditched the Walkman for some i-devices and the tapes for MP3s.
When I was a teen, I had to buy new ones every month or so. Headphones would get hopelessly tangled in my pocket, the wire inside would break or the ear piece would fall apart. Either way, they were almost disposable. I’d buy the cheapest pair and learn to accept I wouldn’t keep it long, no matter the brand, no matter the price.
But this is now 2012—not 1998. Even headphones and earphones got much better, amazingly so.
The bulky package seemed super heavy at first and I wondered why—I mean, earphones are tiny, right?
But these are not just earphones. These are a fashion statement, a super stylish way to say “I’m into music and I take my sound seriously”.
Indeed, this is the nicest earphone packaging effort I have ever seen: they were displayed like jewels inside the large red boxed set.
The set contained:
- The pair of Beats Tour By Dre Dre In-Ear Headphones offered by Ladbrokes, in black and red
- A round protective hard-sided zippered case
- Monster 1/8″ to 1/4″ adapter with 24k gold contacts
- Seven pairs of silicone ear tips to get the perfect fit (three sizes of standard and two sizes of triple flange)
The first feature I fell in love with was the ribbon-like headphone cables: they’re flat, ultra-flexible and tangle-free. A nice change from my regular cheap headphones!
I also appreciate the earphones came with adjustable fitting sizes of ear tips. The last ones I bought never seemed to fit properly and kept on falling off, which was very annoying. This time, I was able to pick the perfect ear tips—they stay put and cancel the noise perfectly.
The sound is pretty awesome too. It delivers the strongest bass I have heard so far with headphones, and doesn’t have that metallic sound so many cheap products have.
Finally, I must say I enjoy the design of the product. The disc-shaped earbuds are emblazoned with the signature lowercase “b” logo match the red cable, the hard-sided rubber carrying case fits comfortably in my hand and in my pocket and the accessories are handy.
Beats Tour by Dr. Dre Tour In-Ear Headphones retail at $179 in Canada, and frankly, I’m not sure I would have been comfortable investing that much money in earphones. But the product is solid and will certainly please sound-lovers and those who want to listen to music the stylish way.